WhereDaily News: Mexico City Announces First City-to-City Partnership With NYC & Company
MEXICO CITY, MEXICO--(Marketwired - October 29, 2013) - Mexico City is pleased to announce the first city-to-city partnership with NYC & Company, New York City's official marketing, tourism and partnership organization, which will increase tourism between the two destinations. The event took place today at Mexico City's Palace Hall where the City's Mayor Miguel Ángel Mancera, the CEO of NYC & Company George Fertitta and the Director of the Mexico City Tourism Fund Armando Lopez Cardenas signed the year-long agreement. With the objective to continue increasing tourist arrivals from both destinations, the partnership encompasses numerous integrated marketing initiatives that will be mutually beneficial and further expose the cities within each other.