WhereDaily News: Going for Gold! Destination British Columbia Showcases BC Ski as the World Focuses on Winter Sport

VANCOUVER, BRITISH COLUMBIA--(Marketwired - Feb. 6, 2014) - While athletes are ready to battle for medals in Sochi (Go Canada!), Destination British Columbia is working hard to deliver gold for BC's tourism industry. After all, the timing is right: the US dollar is on the rise and the Corporation's latest ski campaign-Ski It to Believe It-is building awareness of BC's ski experiences just as the world focuses its attention on winter sport.

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